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	<title>Comments on: The rise of the Social Media Party?</title>
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	<link>http://www.frienddigital.com/the-rise-of-the-social-media-party/</link>
	<description>Social Media &#38; Online PR Agency based in Birmingham UK</description>
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		<title>By: Rebecca Sykes</title>
		<link>http://www.frienddigital.com/the-rise-of-the-social-media-party/comment-page-1/#comment-38</link>
		<dc:creator>Rebecca Sykes</dc:creator>
		<pubDate>Mon, 12 Oct 2009 13:29:12 +0000</pubDate>
		<guid isPermaLink="false">http://frienddigital.com/?p=977#comment-38</guid>
		<description>I think the proof will be in post-election usage (as you mentioned Simon).  Winning is obviously all-important right now and by its very nature both parties use of social media is a tad one-way soap-boxish but it will be interesting to see if post-victory the winning party 

a) continue to embrace social media but move further towards a model of consultation and conversation 

b) continue the commentary with one-way announcements and updates) let their tweeting, podcasting and live streaming fall by the wayside as the get busy running the country (something, in my opinion, Obama was slightly guilty of).

I hope consultation is the way forward!&#039;</description>
		<content:encoded><![CDATA[<p>I think the proof will be in post-election usage (as you mentioned Simon).  Winning is obviously all-important right now and by its very nature both parties use of social media is a tad one-way soap-boxish but it will be interesting to see if post-victory the winning party </p>
<p>a) continue to embrace social media but move further towards a model of consultation and conversation </p>
<p>b) continue the commentary with one-way announcements and updates) let their tweeting, podcasting and live streaming fall by the wayside as the get busy running the country (something, in my opinion, Obama was slightly guilty of).</p>
<p>I hope consultation is the way forward!&#8217;</p>
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		<title>By: Simon Heath</title>
		<link>http://www.frienddigital.com/the-rise-of-the-social-media-party/comment-page-1/#comment-37</link>
		<dc:creator>Simon Heath</dc:creator>
		<pubDate>Mon, 12 Oct 2009 12:25:16 +0000</pubDate>
		<guid isPermaLink="false">http://frienddigital.com/?p=977#comment-37</guid>
		<description>Hi Ian - thanks for your comment and for the links too. I mentioned Labour MP&#039;&#039;s Tom Watson and also Sadiq Khan in the piece above - all good stuff. 

It&#039;&#039;s a testament to how fast things move but I agree that Labour have raised their social media game in recent months - no doubt the impending election (and the effectiveness of the Tories in this area) have pushed them on. But it could still be so much better.

Next year&#039;&#039;s UK general election could prove to be a significant moment for social media engagement in this country. It&#039;&#039;s good to see Labour working with Obama&#039;&#039;s agency, though this doesn&#039;&#039;t guarantee the same level of success.

Obama taught America to embrace social media, it could be the same here - the social media landscape could be very different post-election - especially in terms of numbers engaging with it. 

But which party, or which leader will get the credit Obama got for increasing the adoption of social media over here? Time will tell. Will it be social media wot won it?

Simon</description>
		<content:encoded><![CDATA[<p>Hi Ian &#8211; thanks for your comment and for the links too. I mentioned Labour MP&#8217;&#8217;s Tom Watson and also Sadiq Khan in the piece above &#8211; all good stuff. </p>
<p>It&#8217;&#8217;s a testament to how fast things move but I agree that Labour have raised their social media game in recent months &#8211; no doubt the impending election (and the effectiveness of the Tories in this area) have pushed them on. But it could still be so much better.</p>
<p>Next year&#8217;&#8217;s UK general election could prove to be a significant moment for social media engagement in this country. It&#8217;&#8217;s good to see Labour working with Obama&#8217;&#8217;s agency, though this doesn&#8221;t guarantee the same level of success.</p>
<p>Obama taught America to embrace social media, it could be the same here &#8211; the social media landscape could be very different post-election &#8211; especially in terms of numbers engaging with it. </p>
<p>But which party, or which leader will get the credit Obama got for increasing the adoption of social media over here? Time will tell. Will it be social media wot won it?</p>
<p>Simon</p>
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		<title>By: Ian Hughes</title>
		<link>http://www.frienddigital.com/the-rise-of-the-social-media-party/comment-page-1/#comment-36</link>
		<dc:creator>Ian Hughes</dc:creator>
		<pubDate>Fri, 09 Oct 2009 12:18:38 +0000</pubDate>
		<guid isPermaLink="false">http://frienddigital.com/?p=977#comment-36</guid>
		<description>The labour party have adopted Social Media at a local and national level.  Tom Watson and Gisela Stuart are the first that come to mind, but there are more involved than not.

A great example of how to use social media is http://twitter.com/Tom_Watson who has nearly 6,000 followers! Kerry McCarthy has 3,000.  These people put huge brands to shame.

In addition to this, The Labour Party have been working with the same agency that provided online marketing for Obama. http://www.number10.gov.uk is a great web 2.0 featuring many social media tools too. 

http://www.tom-watson.co.uk
http://www.giselastuartmp.co.uk
http://twitter.com/UKLabour
http://twitter.com/kerrymp&#039;</description>
		<content:encoded><![CDATA[<p>The labour party have adopted Social Media at a local and national level.  Tom Watson and Gisela Stuart are the first that come to mind, but there are more involved than not.</p>
<p>A great example of how to use social media is <a href="http://twitter.com/Tom_Watson" rel="nofollow">http://twitter.com/Tom_Watson</a> who has nearly 6,000 followers! Kerry McCarthy has 3,000.  These people put huge brands to shame.</p>
<p>In addition to this, The Labour Party have been working with the same agency that provided online marketing for Obama. <a href="http://www.number10.gov.uk" rel="nofollow">http://www.number10.gov.uk</a> is a great web 2.0 featuring many social media tools too. </p>
<p><a href="http://www.tom-watson.co.uk" rel="nofollow">http://www.tom-watson.co.uk</a><br />
<a href="http://www.giselastuartmp.co.uk" rel="nofollow">http://www.giselastuartmp.co.uk</a><br />
<a href="http://twitter.com/UKLabour" rel="nofollow">http://twitter.com/UKLabour</a><br />
<a href="http://twitter.com/kerrymp" rel="nofollow">http://twitter.com/kerrymp</a>&#8216;</p>
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		<title>By: Chris</title>
		<link>http://www.frienddigital.com/the-rise-of-the-social-media-party/comment-page-1/#comment-8</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Mon, 08 Jun 2009 09:09:01 +0000</pubDate>
		<guid isPermaLink="false">http://frienddigital.com/?p=977#comment-8</guid>
		<description>Yes - Alan Sugar , now a Labour Lord, said:

 &quot;look after your integrity and your reputation will look after itself&quot;

- hope he can convince the Labour Party to adopt this approach in Social Media.</description>
		<content:encoded><![CDATA[<p>Yes &#8211; Alan Sugar , now a Labour Lord, said:</p>
<p> &#8220;look after your integrity and your reputation will look after itself&#8221;</p>
<p>- hope he can convince the Labour Party to adopt this approach in Social Media.</p>
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