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Posts Tagged 'advertising'

Chris Tomlinson

Living in a Post Advertising World


Living in a Post Advertising World

Is it just me or is that blasted GoCompare advert getting on anyone else’s nerves?

So instead of getting mad, I’m going to exact social-media-revenge on the insurance price comparison site by telling you that I was thanking my unlucky stars the last time I went to GoCompare.com.

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Chris Tomlinson

Will Murdoch really paywall his online news?


Will Murdoch really paywall his online news?

Since last August, Mr Murdoch has been threatening to charge for access to The Sun and Times Online by erecting a so-called ‘paywall’ around the online versions of his publications.

So why has he not done so yet?

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admin

New – Social media guide for reluctant MDs


New - Social media guide for reluctant MDs

friend has released a no-nonsense ten-point guide in order to try to convince MD’s to embrace social media:
“If you’ve no desire to go on Facebook, think Twitter is full of twaddle, haven’t got the slightest inclination to write a blog and ignore all invites from Linkedin, you’re probably a director of a successful company!”
Read more: [...]

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Chris Tomlinson

Can social media save the advertising industry?


Can social media save the advertising industry?

I don’t want to appear unsympathetic to the current decline of the advertising industry, but I have no sympathy so maybe that’s how I come across!

“Advertising is dead, long live social media” seems to be my current mantra and it’s not making me many new friends (well not in advertising at least).

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