I have noticed a recent increase in the number of people asking me to “Connect” via LinkedIn and have been searching for a reason.
Sadly my newfound popularity cannot be attributed to increase in wealth or influence or in deed cosmetic surgery but a recent resurgence of the business networking website.
A recent poll has indicated that most ad-executives and marketers now just want to be liked!
Resisting the temptation to explain why they are not, I must clarify that it is Facebook ‘likes’, for their clients fan pages, they are after!
I have recently noticed a worrying phenomenon – the less I tweet the more followers I get.
I’ll admit, my profile picture, like everyone else, is a tad flattering and taken a long time ago, but I’m pretty sure it’s not my aesthetics that is pulling in followers.
I’ve found a solution to a problem you probably don’t know you have yet.
Or maybe you do, if your brand has successfully built significant Facebook, Twitter and YouTube audiences and you don’t know how to keep them under control
It is often said that thanks to social media consumers now control brands.
Well in the case of a Facebook fan page this can literally be true!
Social media and online PR agency Friend Digital has added two new clients to its roster, marking its first year in business. The Brindleyplace-based consultancy has been commissioned to conduct research and devise a social media strategy for the University …
The new boy on the marketing job title block is ‘social media manager.’ But is this is a silly job title or not?
It’s Friend’s 1st birthday today and we are celebrating!
It’s been full of the thrills and spills you’d expect from starting a business specialising in a relatively ‘niche’ area like social media and in the middle of a recession!
But life, and business, are about taking risks – and the risk paid off!
This week saw the launch of a number of social media initiatives by the two main parties.
But, like a lot of UK politics, is it just style over substance?
In the run up to the general election, are the political parties creating true social media engagement with online citizens to achieve real social media success?
