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Archive for the 'Social Media Marketing' Category

Birmingham Post

Who own’s your company Facebook page ?


Who own's your company Facebook page ?

It is often said that thanks to social media consumers now control brands.
Well in the case of a Facebook fan page this can literally be true!
Read my latest Birmingham Post column to find out why.

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Chris Tomlinson

Living in a Post Advertising World


Living in a Post Advertising World

Is it just me or is that blasted GoCompare advert getting on anyone else’s nerves?

So instead of getting mad, I’m going to exact social-media-revenge on the insurance price comparison site by telling you that I was thanking my unlucky stars the last time I went to GoCompare.com.

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Birmingham Post

Is ‘Social Media Manager’ a silly job title?


Is 'Social Media Manager' a silly job title?

It’s a well-known fact that during austere times, the sillier or more self-deluding your job title is, the more likely you are to be made redundant.

Post-recession, the new boy on the marketing job title block is ’social media manager.’ But is this is a silly job title or not ?

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Chris Tomlinson

Facebook: Rage Against the Leader’s Debate


Facebook: Rage Against the Leader's Debate

After the second leaders debate, I’m still left wondering whether these unprecedented media events are good or bad for UK democracy.

But is the real debate happening in social media ?

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Simon Heath

We are One! Happy Birthday to us!


We are One! Happy Birthday to us!

It’s Friend’s 1st birthday today and we are celebrating!

It’s been full of the thrills and spills you’d expect from starting a business specialising in a relatively ‘niche’ area like social media and in the middle of a recession!

But life, and business, are about taking risks – and the risk paid off!

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Chris Tomlinson

Social Media develops a middle age spread


Social Media develops a middle age spread

While introducing myself as the presenter of a social media training course, one of the attendees mused that he was expecting someone “considerably younger” than me to be doing the training!

Now its true, I’m no spring chicken and time hasn’t been particularly kind to my face, but age does not preclude a person from understanding social media.

Or even participating in social networking, as I’m about to prove.

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Simon Heath

UK Election 2010 – Social media success is about substance, not style


UK Election 2010 - Social media success is about substance, not style

This week saw the launch of a number of social media initiatives by the two main parties.

But, like a lot of UK politics, is it just style over substance?

In the run up to the general election, are the political parties creating true social media engagement with online citizens to achieve real social media success?

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Chris Tomlinson

Twitter flat-lines: is theTweet separating from the Chav


Twitter flat-lines: is theTweet separating from the Chav

According to web monitoring company, Compete, traffic to the micro-blogging website Twitter has flat-lined, suggesting its world dominance may not be so assured.

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Simon Heath

Social Media vs Salt Grit


Social Media vs Salt Grit

Today, many are blaming the lack of salt grit for bringing the economy to a standstill, leaving many workers snowed in and unable to work.

But is it really the lack of salt grit that’s to blame?

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Simon Heath

How to Survive Social Media in 2010


How to Survive Social Media in 2010

Social media predictions for 2010 are popping up every couple of seconds at the moment.

We’ve carried out a comprehensive review and have identified six of the most likely predictions, and outline how you can stay ahead in social media in the coming year.

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