Huntingdonshire District Council (HDC) wants to raise the awareness of two amazing environmental projects they have created to show stakeholders, academics and the local community that it IS possible for anyone to have an entirely carbon-free home. friend has been …
According to Wikipedia, ‘Crowdsourcing’ describes the process of taking a task, traditionally performed by an employee and outsourcing it to an undefined, generally large, group of the community.
I can see most employers embracing it as a fantastic new concept, despite get-mugs-to-work-for-free being a well-established business model!
In this age of social media and online PR, fully understanding the marketing environment your business operates within is not just vital but now much more possible to do – and less forgivable if you still cut corners.
Murdoch’s plan is to charge users to access content on all his news sites. Faced with massive losses across the whole of News Corp (a whopping £2bn net loss) he is looking defensive – and desperate.
Everyone loves a David and Goliath story, where the little guy takes on the big guy and wins. But when it comes to felling corporate giants, social media makes a much better weapon than a sling.
So Facebook is turning into Twitter? Right listen very carefully, I shall say this only once: disable your Facebook account immediately and run for cover before they put all your profile content on display for everyone to see.
But hold on just a minute. In the words of another great drama queen, calm down dear.
In fact what Facebook are doing is changing their business model to include public content sharing, profile ‘fans’ and real-time search (these are the headline grabbers).
Is this a good thing?
It’s been a long week in British politics and I’ve been enjoying every minute of it. Finally after all these years there is some real debate, accountability and at least a degree of action.
I’ve been watching (and waiting) in earnest to see which party would be bravest in the social media space. It’s promising but there’s a long way to go.
Because online chatter doesn’t upset shareholders while eating their cornflakes there is a temptation for businesses to just ignore bad online PR.
However, as Ryanair found out earlier this year, when it called all bloggers “lunatics”, it can easily spill into the national press.
As someone who believes 100% in the power and potential of Twitter from a social media perspective, Britney’s tweets totally depressed me.
Much has been made of the viral nature of the internet and how ‘word of mouse’ can make brands famous overnight.
However, if we keep modelling our online communications on a disease, the internet will quickly develop an immune system.
