There has been a rash of articles recently about addiction to social media at the expense of “real life”. One that stood out was an article by Jonathan Freedland in The Guardian about turning the internet off. Or more to …
We are One! Happy Birthday to us!
April 19th, 2010Category: Home, News, Online PR, Social Media Marketing, Social Media Strategy, Training
It’s Friend’s 1st birthday today and we are celebrating!
It’s been full of the thrills and spills you’d expect from starting a business specialising in a relatively ‘niche’ area like social media and in the middle of a recession!
But life, and business, are about taking risks – and the risk paid off!
UK Election 2010 – Social media success is about substance, not style
March 4th, 2010Category: Home, Online content, Online PR, Social Media Marketing, Social Media Strategy
This week saw the launch of a number of social media initiatives by the two main parties.
But, like a lot of UK politics, is it just style over substance?
In the run up to the general election, are the political parties creating true social media engagement with online citizens to achieve real social media success?
Today, many are blaming the lack of salt grit for bringing the economy to a standstill, leaving many workers snowed in and unable to work.
But is it really the lack of salt grit that’s to blame?
Social media predictions for 2010 are popping up every couple of seconds at the moment.
We’ve carried out a comprehensive review and have identified six of the most likely predictions, and outline how you can stay ahead in social media in the coming year.
In this blog report I look back on 2009 and identify some key trends for social media in 2010, outlining how you can implement them to achieve your goals in the coming year.
I was doing my usual catch up on blogs over the weekend and I was amazed at how many social media commentators rarely mentioned any other marketing channel.
We’ve got a good few years of working in social media under our belts – do we still think social media is the be-all and end-all?
Microsoft and Murdoch could sign a deal that will (yet again) try to take on Google while simultaneously solving Murdoch’s paywall problem once and for all, in one fell swoop.
Well that’s what they think. Here I take a look at some of the possible implications to find out just why we really should care about any potential Microsoft/Murdoch partnership.
Jan Moir, The Daily Mail and the influence of social media
October 19th, 2009Category: Birmingham, Home, Online PR, Online Reputation, Social Media Marketing, Social Media Strategy
Boy did Jan Moir learn a lesson about social media this weekend. A stark reminder of the effectiveness of social networking for galvanising public opinion around particular issues, in this case homophobia and bad journalism!
Google is not enough to search the social web
August 20th, 2009Category: Birmingham, Home, Keyword Research, Online PR, Online Reputation, SEO, Social Media Marketing, Social Media Strategy
In this age of social media and online PR, fully understanding the marketing environment your business operates within is not just vital but now much more possible to do – and less forgivable if you still cut corners.
