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I was doing my usual catch up on blogs over the weekend and I was amazed at how many social media commentators rarely mentioned any other marketing channel.
We’ve got a good few years of working in social media under our belts – do we still think social media is the be-all and end-all?
Microsoft and Murdoch could sign a deal that will (yet again) try to take on Google while simultaneously solving Murdoch’s paywall problem once and for all, in one fell swoop.
Well that’s what they think. Here I take a look at some of the possible implications to find out just why we really should care about any potential Microsoft/Murdoch partnership.
Birmingham PR firms are trying to get to grips with this ‘digital’ thing. Most have worked out how to put their client’s press releases on blog sites and tweet them to their journalist followers.
But that isn’t “joining the conversation” – especially when they turn off the ability to leave comments!
Since last August, Mr Murdoch has been threatening to charge for access to The Sun and Times Online by erecting a so-called ‘paywall’ around the online versions of his publications.
So why has he not done so yet?
friend has created a jargon free online PR guide for busy MD’s.
“Thanks to social media, good public relations (PR) has never been more important for your business.
People now listen to each other rather than your advertisements; good corporate social responsibility has moved to the top of the political agenda and thanks to the blogosphere, everyone [...]
