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Archive for July, 2007

Chris Tomlinson

BBC launches iPlayer, but can I tell you anything about it?


Last week the BBC finally launched its free online on-demand catch up service, which theoretically means we can now all watch any BBC programme we missed on our computers.

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Chris Tomlinson

Will behavioural targeting make ads less annoying?


The online advertising community is getting very excited about something called ‘behavioural targeting’ and the big question is, should we be worried?

In my world the word targeting’ has an unpleasant overtone.

In my experience, being targeted, in most contexts, seldom has a positive outcome for individuals subjected to it, especially if they happened to be a deer.

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Chris Tomlinson

Imagine Glastonbury without mobiles?


Having spent last weekend with the mud people of Glastonbury, I’m wondering how the ‘yoof of today’ could ever function without their mobile phones?

I’d expected that sharing one mobile cell with 180,000 people would make getting a connection pretty hit and miss, but Orange at least never let me down once.

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Chris Tomlinson

Who turned off all the tellies?


Until now, the great digital switchover has not got me very excited.

I knew it meant that at some stage over the next five years, the other-half would have to give in and sanction the purchase of a shiny new High Definition television with all the extras.

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